Case study

Rapid Lead Conversion After a Major Hailstorm

A roofing team used Storm Scout to spot the hardest-hit streets fast and start closing work in the first 24 hours.

Apex Roofing Solutions
Rapid Lead Conversion After a Major Hailstorm

Who they were

Apex Roofing Solutions

After a major hailstorm, the team needed to find the right neighborhoods before competitors filled the area.

What was happening

Why timing mattered

Timing mattered because the market was about to get crowded.

What they changed

How Storm Scout was used

Storm Scout helped the team narrow a broad storm zone into a tighter first-day target.

How they used Storm Scout

How they used Storm Scout

They used hail maps and property filters to focus on the hardest-hit roofs first.

Instead of working the full storm path, they started with the blocks most likely to produce fast opportunities.

Rapid Lead Conversion After a Major Hailstorm

Storm context, targeting, and results stayed connected in one response motion.

  • 150+ leads in 24 hours.
  • 40% more deals than previous storm seasons.

Reported result

150+ leads

Generated within the first 24 hours

What changed

Reported results from this customer story.

Why it matters

A faster first-day push with a tighter target list.

Reported results

What changed

Reported results from this customer story.

  • 150+ leads in 24 hours.
  • 40% more deals than previous storm seasons.
  • Reached homeowners before competing crews.

Next step

Want this kind of speed in your own markets?

Book a demo to talk through how your team could use the same maps, filters, and list-building steps.